New dealers · start here

Just got your dealer license? Start here

Your first deals bring three things fast: temporary plates, filing deadlines, and the report of sale. Here they are in order, and where a registration service fits.

Lucky Registration Services is a private registration service, licensed by the department, OL# 86193. We are not the DMV or any government agency. DMV fees vary by vehicle and are paid to the state; our service charge is separate. You can do this directly with the DMV without paying our service charge.

Temporary license plates (AB 516)

The 20/30-day deadlines to submit a sale

The dealer must submit the application with all fees and penalties within 30 days of the date of sale for a used vehicle and 20 days for a new vehicle. Penalties for missing that deadline are paid by the dealer and can't be charged to the buyer (VC 4456(a)(2)).

Report of sale: REG 51

California dealers must report the retail sale of every used vehicle on the REG 51 (not for wholesale sales or vessels). It's a controlled form issued through DMV Occupational Licensing, ordered by mail on the OL 395U; there's no public PDF. It needs the buyer's DL/ID number and address, dealer name and authorized signature, dealer and salesperson numbers, the buyer's signature and the odometer reading. Physical "wet" signatures are required unless filed through an approved eROS digital-signature provider.

What BPA means

Business Partner Automation is DMV's program that lets qualified partners process registration and titling transactions from their own locations. Dealers who sell new vehicles must participate in BPA. DMV charges a $7 transaction fee for each BPA transaction, which may be passed on to the customer. (DMV BPA)

Forms

Each used-car deal needs

First-month mistakes

Where we fit

We check each deal against our checklist, file it with the department, and send status updates. The department makes the final call.

Our monthly dealer plans (our service charges):
  • Starter: up to 10 transfers, $449. Each transfer after that, $55.
  • Core: up to 20 transfers plus pack review, $849. Each after that, $40.
  • Volume: 30 transfers plus pack review and a monthly deal-jacket check, $1,299. Each after that, $30.
DMV fees vary by vehicle and are separate (including the $7 BPA transaction fee and any dealer late fees). Work on the dealer's own paperwork is quoted in writing before payment.

Still getting licensed?

Still getting licensed? The department's Vehicle Dealer License page walks you through the application, the dealer education course, and the test. Come back once you have your license.

Questions people ask

How long does a California dealer have to submit a sale to DMV?

20 days from the date of sale for a new vehicle and 30 days for a used vehicle, under VC 4456(a)(2). The sale must be reported electronically by the end of the 5th calendar day.

Where do I get REG 51 forms?

REG 51 is a controlled form issued through DMV Occupational Licensing (ordered on the OL 395U). There's no public PDF.

How much are your dealer plans?

Starter $449, Core $849, Volume $1,299 per month, with per-transfer charges past the included count. DMV fees are separate.